Market Perspective

Getting a new client takes a lot of work. From executing marketing campaigns to capturing leads to moving them through the sales...

Spring is just around the corner, and with it, the peak homebuying season. Whether you’re a seasoned professional or fairly new to the...

Successful customer relationships are vital to the health of your business. Getting to know your customers enables you to better meet...

Economic experts have begun weighing in on expected trends in the housing market for next year. Knowing and preparing for changes in the...

When you were a kid, was there something you wanted so badly that you visualized it down to the tiniest detail? Perhaps you would...

All businesses experience slow periods, often due to seasonality. For those of us in the housing industry, sales are usually booming in...

Being a great salesperson is not something you're born with. Sure, some people have a knack for persuasion and emanate charm more...

We all understand the importance of customer service, but what does it really mean to put this into action?

Did you know Facebook is the most widely used social platform in the world? Boasting over 1.28 billion active users a day.

The opinions of past customers can make or break your business. In today's world, not only do you have to work hard to deliver an...

Millennials. There's been a lot of talk lately about the importance of understanding this generation — and with good reason.

Digital marketing gets all the attention these days — and with good reason. In an always-connected world, having a digital marketing strateg

Maintaining a steady flow of new, quality leads is essential for a thriving business. The question is — how do you find them?

They say two is better than one, and when it comes to marketing, that may be even truer.

The housing market is fierce with competition these days, and converting leads into sales is not always an easy task.

Are you leveraging the power of social media to grow your business? If not, you’re missing out on some valuable opportunities. Engaging...